Right after a wild holiday season and in the middle of moving our flag ship store back into it’s original location we got together with Pebble Studio (http://pebblestudio.ca/) to work on an incredible lingerie shoot and the beginnings of a short doc about how the magic happens. We were ready to take the shoot outside until the morning of when we awoke to a quality Vancouver downpour. So with a few, quick, last minute changes we set up our props in the vast, open space of the old shop and with an average of 5 coffee’s per person and thousands of shots later we exhausted the day. We started out with a few eager models but ended up dragging everyone, including Veronica’s chauffeur and pebble studio’s cinematographer out of their clothing and into the shoot. There is still so much more to come but here are some of my favorites from the day! Visit us at facebook.com/devilmaywearstore for more images and updates on the project!